
Mark Allen Group
MAG Case Study
Background
Mark Allen Group (MAG), a family-owned media and events company, runs global exhibitions including the Aerospace Test & Development Show in Toulouse, France. Having received consistently excellent distribution services from Air Business, MAG turned to its event logistics division for further support.
Challenge
MAG aimed to enhance the exhibitor experience and needed a reliable logistics partner capable of delivering flexible, tailored solutions that aligned with their brand and met diverse exhibitor needs.
Solution
Air Business Global Events Logistics was chosen for its proven service and longstanding relationship with MAG. Supporting over 50% of exhibitors at the Aerospace Test & Development Show, we achieved a 100% delivery success rate. In addition to onsite handling, we provided global freight and customs services to meet international exhibitor needs. Our team was available throughout the event – even assisting exhibitors who hadn’t booked with us – ensuring smooth operations and preventing disruptions. Following the event, exhibitor numbers rose by 40%, and Air Business was awarded a three-year contract for future large-scale MAG events.
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